Business cards and ‘American Psycho.’ – American Psycho Business Card
American Psycho Business Card – In a context in which technology has invaded all spheres of our life, there are still a series of physical objects capable of positioning our presence above that of the competition. Details, a priori unimportant, have challenged the technological advance that we have had to face as a society in recent years.
One of these objects is business cards. It is historically related to the commercial field and its importance in getting new customers, which have become a practical work tool as it is efficient. Especially if all the details that intervene in the image that ours emerges take into account.
What American Psycho Taught Us About Business Cards – American Psycho Business Card
The business card acts as an extension of your own identity and the company it is a part of in the corporate environment. Patrick Bateman, the protagonist of American Psycho, knew about this well when he began a dialectical battle against the president of Pears and Pears in the film. The whole plot of the scene revolves around the information. Which can remain gleaned from each of the cards used by those present.
Over the years, business cards have become a weapon of unquestionable dimensions. Converted into an important status symbol, it is a weapon that allows you to compete against others in any context. And elements such as the weight of the card, the typography, the type of paper, or the data reflected in it acquire capital importance.
The characteristics that your business card must meet.
Less is More – American Psycho Business Card
In a context in which innovation is in the DNA of most companies, having a tool that remains inherent over time. And that, at the same time, knowing how to transmit the values of our company is fundamental. Business cards are one of the elements of our business that should not break with the personality of our company.
A classic design, with simple effects, but well worked is all we need to ensure maximum efficiency of this tool.
The Consistency of the Card
Work on the design of your card so that it is according to the position, and the sector, that you occupy. However, keep in mind that each piece of information that occupies a space on the card must stand out. The more saturated the design, the less impact the present report will have.
Highlight Information According To The Importance – American Psycho Business Card
Each card should incorporate the essential information. Also, it should remain highlighted in order of importance. The name and the position that you occupy in the company are crucial, and as well as contact details. You must choose the complementary elements that deserve to be together with our data.
Conquer Your Customers By Touch – American Psycho Business Card
A business card acts as a stage in which the user experience plays a decisive role. The type of cardboard used, its weight, the care for the reliefs, the finishes.
Coming into contact with a business card is a sensory experience that deserves to be cared for down to the smallest detail.